Developing the idea

This is a part of the series of e-learning courses developed with the support of the Women's Entrepreneurship Accelerator (powered by Mary Kay).

Topics

SDG
SDG5: Gender equality
SDG9: Industry, innovation, and infrastructure
SDG17: Partnerships for the goals
SDG 17: Trade
Subject
Women entrepreneurship
Women2Lead
Economic empowerment
Keywords
women entrepreneurship
design thinking
lean start-up methodology
lean market research

For those who have decided to continue, the curriculum proceeds to assist them in designing a business idea. This second course is based on the well-known approaches of “Lean Start-Up” and “Design Thinking”. By the time they have completed it, participants will be able to use these two approaches, in combination with market research techniques, to conceptualize and prototype a solid business idea.

The course consists of the following modules:

  • Module 7: Design Thinking
  • Module 8: The Lean Start-up Methodology
  • Module 9: Lean Market Research

Target Audience

Women entrepreneurs

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